GS1-DIGITAL-LINK-SPEC

Resolvable URL from a GS1 identifier.

Definition

GS1 Digital Link v1.3 (2023) defines the URI syntax: id.gs1.org/01/{GTIN}/10/{batch}/21/{serial}. Compatible with GS1 Application Identifiers. Enables replacing the 1D EAN/UPC barcode with a single consumer QR linking product + traceability + leaflet + marketing. GS1 announced Sunrise 2027.

Origin

Published by GS1 9 February 2018 ; v1.3 released 2023.

Example in context

A Nestlé product scanned via Digital Link redirects to id.gs1.org/01/03012345678905/10/LOT123 serving origin, traceability, recycling.

Related terms

• GS1 AI — element codes.