Swedish retail EDIFACT — ICA, Coop, Axfood, Lidl
Swedish grocery retail is dominated by 3 historical domestic players (ICA, Coop, Axfood) that control ~83% of the market, plus Lidl Sverige and Netto (Salling Group) on the discount side. All have operated in EDIFACT for 25-30 years with their ~6,000 industrial suppliers, in GS1 Sweden / EANCOM subsets.
Swedish retail landscape
The Swedish grocery retail market shows strong concentration around 3 historical players:
| Group | Banners | 2024 turnover | Stores |
|---|---|---|---|
| ICA Gruppen | Maxi ICA Stormarknad, ICA Kvantum, ICA Supermarket, ICA Nära | ~SEK 149B | ~1,280 stores |
| Axfood | Willys, Hemköp, PrisXtra, City Gross (since 2024) | ~SEK 85B | ~1,100 stores |
| Coop Sverige | Stora Coop, Coop, Mer Coop, Coop Konsum | ~SEK 75B | ~660 stores |
| Lidl Sverige | Lidl SE | ~SEK 24B | ~210 stores |
| Netto Sverige | Netto (Salling Group, ex-Dansk Supermarked) | ~SEK 16B | ~165 stores |
| Bergendahls Food | City Gross (sold to Axfood 2024), AG's, Matöppet | ~SEK 12B | ~140 stores |
ICA Gruppen — number 1
- Model: cooperative of independent retailers (~1,280 merchants), common ICA Sverige AB buying centre. Unique model in Europe.
- EDI: centralised infrastructure in Borås (Västergötland), processes ~85M EDIFACT messages/year with ~2,500 connected suppliers.
- Standards: EANCOM 2002 (D96A) ICA subset, plus custom messages for ICA Cargo (internal logistics).
- Transport: AS2 on AS2 Provider Sterling Commerce (OpenText) + web portal (PrintingProxy) for small suppliers.
- PEPPOL: ICA Sverige AB connected via Visma SPCS since 2020, used for B2G and some B2B flows with European partners.
- Typical volumes: 200K ORDERS/day at pre-Christmas peak, 50K DESADV/day on average, 80K INVOIC/day.
Coop Sverige
- Model: consumer cooperative (Kooperativa Förbundet, KF), ~3.5M shareholder members.
- EDI: historical infrastructure managed by Coop EDI Hub (Stockholm), ~55M messages/year with ~1,400 suppliers.
- Standards: EANCOM 2002 D96A, strict alignment on GS1 Sweden guides (few customisations).
- Transport: mostly AS2, plus some historical flows on OFTP2 (industrial legacy).
- Specificity: Coop was a pioneer of GS1 GLN adoption from 1992, most mature SE infrastructure.
Axfood
- Model: listed Stockholm public company, 50% owned by Axel Johnson AB. Growth via acquisitions (Hemköp, Willys, PrisXtra, City Gross 2024).
- EDI: centralised Axfood Närlivs hub in Solna, ~70M messages/year. Major unification effort post-acquisitions (City Gross migrated to Axfood EDI in 2025).
- Standards: EANCOM 2002 D96A + EANCOM 2002 D01B for new suppliers (Axfood 2023 subset).
- Transport: AS2 on SEEBURGER BIS, multi-tenant for subsidiaries.
- Innovation: Axfood piloted in 2022 an "EDIFACT-to-PEPPOL Translator" project in partnership with Pagero, to gradually shift to UBL without disrupting suppliers.
Discount — Lidl SE, Netto, Willys
- Lidl Sverige: EDI infrastructure pooled with Schwarz Gruppe (Germany), Saint-Pierre. EANCOM 2002 D96A Lidl subset standards, AS2 mandatory for all suppliers > EUR 5M annual turnover.
- Netto Sverige (Salling Group): pooled infrastructure Salling Group (DK) — Føtex, Bilka, Netto DK/SE. EDI based in Aarhus (Denmark), Salling EDI Hub routing.
- Willys (Axfood subsidiary): switched to the Axfood hub since 2020, but retains some historical flows (DESADV cross-dock Bro warehouse).
- Volumes: Lidl ~28M messages/year, Netto ~18M messages/year, Willys ~24M messages/year.
GS1 Sweden — EANCOM subsets
GS1 Sweden is the Swedish branch of GS1, in charge of GLN, GTIN assignment and maintenance of national EANCOM subsets.
- GS1 prefix: 730-739 for GLN/GTIN assigned to Swedish companies.
- Members: ~9,200 companies (industrials + retailers + logistics providers), all top 50 SE retail/CPG are members.
- Most used EANCOM messages:
ORDERS(D96A) — purchase orderORDRSP(D96A) — order receipt acknowledgement and confirmationDESADV(D96A) — despatch advice (with SSCC pallet)RECADV(D96A) — warehouse receipt adviceINVOIC(D96A) — commercial invoiceSLSRPT(D96A) — consolidated sales report (category management)PRICAT(D96A) — seasonal price catalogue
- SE specificities: very widespread use of the
RFF+ONsegment for the framework contract reference,NAD+UCfor the ultimate recipient (cross-docking),FTX+OSImention for seasonal promotions.
UNB+UNOC:3+7300009000301:14+5556775578:14+260521:1142+SE26052100001'
UNH+1+ORDERS:D:96A:UN:EAN008'
BGM+220+ICA-ORD-2026-578291+9'
DTM+137:20260521:102'
DTM+2:20260528:102'
NAD+BY+7300009000301::9+ICA Gruppen AB+Solna+Sverige++17105'
NAD+SU+5556775578::9+Arla Foods AB+Stockholm+Sverige++11164'
CUX+2:SEK:9'
LIN+1++7311671000023:EN'
IMD+F++:::Mjölk standard 1L'
QTY+21:1200:PCE'
PRI+AAA:12.50:SEK'
LIN+2++7311671000047:EN'
IMD+F++:::Smör Bregott 600g'
QTY+21:300:PCE'
PRI+AAA:48.90:SEK'
UNS+S'
CNT+2:2'
UNT+15+1'
UNZ+1+SE26052100001'